After initially designing the brand website for Australian fashion house Zimmermann, Host was asked to design and develop an e-commerce solution for the brand.
I undertook the IA and art direction for the project. There was a strong need for visual continutity between the existing site and the new site, as well as creating an experience that mirrored that of shopping in a real world Zimmermann store.
The online store opened with record opening week sales and ongoing sales good enough to compete with any of the real world stores.
After initially designing the brand website for Australian fashion house Zimmermann, Host was asked to design and develop an e-commerce solution for the brand.
I undertook the IA and art direction for the project. There was a strong need for visual continutity between the existing site and the new site, as well as creating an experience that mirrored that of shopping in a real world Zimmermann store. 
